Nearly 1 million laser hair removal treatments were performed in the U.S. last year, according to the American Society for Aesthetic Plastic Surgery (ASAPS). However, hair removal isn’t the only thing lasers are good for, and entrepreneur and inventor Craig Nabat found a new and innovative way to utilize lasers: to help people quit smoking.

Nabat’s goal is to help 5 million people quit smoking within the next two years. As a former smoker himself, the Bloomfield native searched for a safer and more successful way to kick the habit than the traditional methods, and he came to a solution after trying low-level laser treatments in Canada over 10 years ago.

“This is my life’s work, to help others break free from their nicotine addiction,” Nabat told the Jewish News. “I refined that process based on the principles of acupuncture and laser light therapy that mimics the feel-good neuro-chemicals you get while smoking, and opened my Freedom Laser Therapy clinic in Los Angeles in 2003. We’ve treated more than 10,000 smokers with success rates as high as 70%.

Due to the overwhelming success of his Los Angeles clinic, Nabat decided to re-engineer his technology and introduced the Freedom Quit Smoking System for home use so that people worldwide could access it.

“My passion stems from two things really. I want to do everything I can to help people live the best life they can, and I’m a natural entrepreneur who won’t stop at anything when I have a product I believe will bring people a better life,” said Nabat, who currently resides in Los Angeles.

Many people assume that smoking isn’t as serious of an issue as it used to be, but that’s simply not the case. Although most older adults who were once regular smokers have quit, about 8.4% of adults aged 65 or older were still smoking cigarettes in 2010, according to The State of Aging and Health in America. And considering the fact that according to current data, the U.S. needs about 52,000 more primary care physicians by 2025 to meet our healthcare needs, getting smokers to kick the habit can prevent many severe health issues later in life.

“All of my efforts have gone to getting healthy results without the use of potentially harmful pharmaceuticals. That’s why I’m fascinated by the use of laser light therapies. I think we’ve only scratched the surface for the benefits to our overall health.”

Nabat and his technologies have been featured on popular television programs such as Access Hollywoodand The Doctors and has also appeared on TLC, Fox News, VH1, and more. Most recently, his products were featured in the gift bags given to the stars at the Golden Globes.

“Making people’s lives better and making your family proud of you in the process makes all the hard work I’ve done worthwhile,” he said.